Relationship Ready
Relationships are at the heart of everything we do. For more than a decade, we've been the exclusive Destination Management Company of IMEX America, helping bring the industry's biggest event to life. Last year alone, we delivered experiences across more than 119 destinations, including Las Vegas. Discover our story, explore our resources, and see what sets us apart. We're ready.
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Ready for Impact
One year of planning delivers three days of pure impact. From moving thousands of hosted buyers and attendees across Las Vegas to powering the IMEXrun, In Conjunction With—or ICW—events, and destination experiences, we bring people together before, during, and after the show.
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250+Days of Planning
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4200+Hosted Buyers Moved
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200+Charity Run Participants
Ready, Set, LinkedIn Live
Description
Explore how tradeshow sponsors and exhibitors can evaluate success beyond traditional metrics. We'll discuss how attendee engagement, relationship-building, brand visibility, and event experiences contribute to long-term business outcomes, and how to connect those results back to your tradeshow investment.
We hosted a series of LinkedIn Live sessions featuring expert perspectives and actionable insights. View LinkedIn Event to catch up on the discussions and key takeaways.
Learn how intentional event design can help tradeshow sponsors and exhibitors stand out, foster meaningful connections, and create impact beyond the tradeshow floor. Discover how brand-aligned experiences, evolving attendee expectations, and thoughtful event strategies can drive engagement, strengthen relationships, and support business goals. In this session, our team discussed how intentional event design and experience strategy can help brands capture attention, create meaningful engagement, and maximize their impact before, during, and after the show.
We hosted a series of LinkedIn Live sessions featuring expert perspectives and actionable insights. View LinkedIn Event to catch up on the discussions and key takeaways.
Create more meaningful connections before, during, and after the show through off-site events and activation strategies that extend engagement beyond the booth. Learn how to enhance the attendee journey and turn event interactions into lasting business relationships. In this session, our team discussed how experiences beyond the booth can deepen attendee engagement, extend brand reach, and create stronger connections throughout the event journey.
We hosted a series of LinkedIn Live sessions featuring expert perspectives and actionable insights. View LinkedIn Event to catch up on the discussions and key takeaways.
Presenters
Danielle Cirami-Gillis
Senior Vice President, Strategic Partnerships
Candie Beane
Managing Director, Las Vegas
Liz Brand
Head of Hosted Buyer Relationship Management, IMEX
Zachary Watson
Director of Sales, Tradeshows
Kristin Green
Director of Sales, Las Vegas
Ed Gillis
Director of Business Development
Danielle Cirami-Gillis
Senior Vice President, Strategic Partnerships
Ed Gillis
Director of Business Development
Zachary Watson
Director of Sales, Tradeshows
Watch Recording
Action On the Ground
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Our work
On the Road at IMEX America 2025: Driving the Experience
For the past five consecutive years, a leading software tech company has relied on PRA — requesting the same creative team to manage their yearly senior leadership meeting. This year a new CEO was at the helm, giving the PRA team added inspiration to help the client deliver what’s new and next, with a new leaders’ imprint.Read moreOn the Road at IMEX America 2025: Driving the Experience
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Press Release
IMEX and PRA Deepen Longstanding Partnership to Power IMEX America
PRA, a recognized leader in the Business Events Industry, is pleased to announce that it has strengthened its partnership with IMEX, the largest trade show for …
Read moreIMEX and PRA Deepen Longstanding Partnership to Power IMEX America
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Blog
IMEX America 2025: A first timer’s perspective
Sara Travis shares her IMEX insights and pro-tips. It’s already time to mark calendars for IMEX America 2026.Read moreIMEX America 2025: A first timer’s perspective
Navigate Vegas Like a Local
Inside you'll discover:
- Insider tips from PRA's Las Vegas team
- Transportation guidance and Vegas beyond the Strip
- Local dining, entertainment and networking recommendations
Embedded Content
Why a DMC Makes the Difference
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Working with a DMC: what to expect from kick‑off to wrap-up
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What should event professionals look for when choosing the right DMC for their event?
Resources at the Ready
No resources available.
The PRA IMEXperience
Explore the moments that showcase our team, our work, and our impact at IMEX America.
Not attending IMEX America 2026?
No problem. Our team is ready to help you explore destinations, uncover new possibilities, and bring your next event to life. Submit an RFP to get started.